Apex RevenueOS — The Complete Operating System Behind 461+ Crores in New B2B Revenue

The Real Problem Inside Your Revenue Engine

Your business isn’t struggling because of effort.

It’s struggling because the system behind your revenue is broken.

Most B2B founders aren’t short on hustle.
They’re short on infrastructure.

Here’s what that looks like inside your company:

1. Pipeline isn’t predictable.

Some months are great.
Some months go silent.
Nothing is consistent.

2. Deals move… but very slowly.

Every opportunity hits friction.
Nothing follows one clean path.
Decision-makers go quiet for weeks.

3. Forecasting is 50% guesswork.

Numbers shift every week.
Your CFO doesn’t trust the data.
You don’t trust the pipeline.

4. Every rep sells differently.

No shared playbook.
No shared scripts.
No shared process.

5. Marketing & Sales don’t work together.

Campaigns happen…
but the revenue impact is unclear.
Both teams blame each other.

6. Founder-involvement is mandatory.

Big deals need you.
Complex deals need you.
Even simple deals drag without you.

❗ Here’s the truth:

You can’t scale a ₹100–300 Cr business when revenue depends on the founder instead of the system.

It’s not a people problem.
It’s not a tool problem.
It’s a system problem.

👉 And that’s why the Done-For-You RevenueOS exists.

Book a FREE Strategy Call Now.

B2B revenue doesn’t scale with more effort.

It scales with a better system.

Most founders try to fix revenue by doing more:

• More ads

• More tools

• More reps

• More meetings

• More “follow-ups”

• More pressure

• More working hours

But B2B growth doesn’t come from “more.”
It comes from structure.

Here’s the shift:

❌ Old Way

Tactics → Chaos → Founder Dependency

Your revenue is driven by:

• Individual reps

• Random campaigns

• Disconnected tools

• Guess-based forecasting

• You jumping into deals

• You fixing the pipeline

• You holding everything together

This is why it feels fragile.
This is why you can’t step away.
This is why growth feels inconsistent.

⭐ New Way

Systems → Predictability → Team Dependency

Top B2B companies don’t rely on hustle.
They rely on revenue architecture:

• A predictable pipeline engine

• One clear sales process

• Clean CRM + automation

• Intelligence dashboards

• Team alignment

• Weekly governance

• Forecasts your CFO can trust

When the system takes over,
the founder is free to lead, not chase deals.

❗ This is why DFY exists.

You don’t need:

❌ more leads
❌ more reps
❌ more agencies
❌ more tools
❌ more time in sales calls

You need a Revenue Operating System — built for you, installed for you, and run with your team until it works.

And that’s exactly what RevenueOS (Done-For-You) DFY delivers.

Complete infrastructure.
Complete clarity.
Complete alignment.
In 90 days.

Introducing RevenueOS™ (Done for you )

The Done-For-You Revenue Operating System for B2B Companies

Most B2B companies don’t fail because of bad products or weak salespeople.
They fail because the system behind revenue is incomplete.

RevenueOS™ DFY fixes that — completely.

⭐ What Is RevenueOS DFY?

It’s a complete operating system for your revenue —
built for you, installed inside your business, and run with your team until it works.

Not consulting.
Not coaching.
Not automation.
Not a course.
Not a “marketing retainer.”

This is infrastructure, not tactics.

🚀 Everything Your Revenue Needs — Built for You

RevenueOS™ DFY includes:

✓ Your entire revenue architecture

How leads flow, how deals move, where friction exists, how revenue scales.

✓ A predictable pipeline engine

Inbound + outbound systems that generate 300–500 qualified B2B leads every 90 days.

✓ One unified sales process

Scripts, sequences, follow-ups, objection flows — your team finally sells the same way.

✓ Clean CRM + automation

Your CRM becomes the single source of truth — not a graveyard.

✓ Intelligence dashboards

Forecasting, pipeline, ROI, rep performance — clarity at every level.

✓ Governance & weekly optimization

Pipeline reviews, training, deal strategy, system improvements — every week.

🔥 The Result

A revenue system that:

• Generates pipeline

• Moves deals faster

• Aligns your entire team

• Makes forecasting accurate

• Removes founder dependency

• Scales past ₹100–300 Cr

• And keeps improving every week

All built for you — not handed to you.

💡 Why DFY?

Because most B2B teams don’t have the time, bandwidth, or expertise to build this internally.

You focus on running the company.
We build the revenue machine that scales it.

What your business looks like before RevenueOS

… and after.

Founders don’t buy “strategy.”
They buy the future version of their company.

Here’s what that future looks like.

❌ BEFORE Apex RevenueOS

(What most B2B founders are living with today)

Unpredictable Pipeline

Leads come in waves. Deal flow is never stable.

Slow, messy sales cycles

Every deal hits friction. Timelines slip. Stakeholders go quiet.

Forecasts no one trusts

Numbers change every week. CFO is guessing, not planning.

Every rep sells differently

No consistent process → no consistent results.

CRM chaos

Incomplete data. Wrong stages. Zero visibility.

Founder-involved in every big deal

You carry the revenue on your back.

Teams disjointed

Marketing → Sales → Leadership all running disconnected playbooks.

⭐ AFTER RevenueOS (Done-For-You)

(What happens within the first 90–180 days)

Predictable Pipeline (100–300 qualified leads/quarter)

Steady, consistent opportunities without manual chasing.

Faster sales cycles

Clean stages, clear scripts, smooth handoffs, decisive movement.

90%+ forecast accuracy

Leadership can finally plan based on real numbers.

One unified sales system

Every rep follows the same playbook. Everyone performs better.

Clean, automated CRM

Every deal. Every stage. Every metric. All in one place — always accurate.

Founder-free deal flow

Your team closes deals. You scale the company.

Full alignment across revenue

Marketing → Sales → Leadership → CRM → Forecasting
All speaking the same language, running the same system.

🎯 In simple terms:

Revenue stops depending on you.
Revenue starts depending on the system.

And that’s the only way to scale past ₹100–300 Cr.

The 90-Day DFY Plan & Transformation

Three steps. 90 days.

A complete Revenue Operating System installed inside your business.

No complexity.
No guesswork.
No “implementation burden” on your team.

We do the heavy lifting.
Your team gets the outcomes.

STEP 1 — Diagnose the Real Problems (Weeks 1–2)

Before we build anything, we run a deep revenue audit across:

• CRM

• Sales process

• Pipeline flow

• Messaging

• Lead sources

• Win/loss patterns

• Deal velocity

• Team capability

• Forecast structure

• Data integrity

Then you receive a 1-page RevenueOS™ blueprint:

• What’s broken

• What must be fixed

• What we’ll build

• Expected outcomes

• 90-day roadmap

No 47-slide decks.
Just clarity.

STEP 2 — Build Your Revenue Operating System (Weeks 3–12)

This is where the transformation happens.

We build — for you — every component your revenue engine needs:

Pipeline Engine

Inbound + outbound systems built and launched.

Sales Operating System

Scripts • cadences • demos • objection handling • follow-up flows.

CRM & Automation

Clean structure • automation • lifecycle stages • deal rules.

Intelligence Dashboards

Forecasting • pipeline • rep performance • channel ROI.

Team Training & Governance

Weekly calls • monitoring • corrections • deal strategy • discipline.

Your team isn’t learning theory.
They’re using the system as we build it.

By Day 90:
Your RevenueOS™ is live, running, and generating pipeline.

STEP 3 — Deals Close. You Pay Us. (Month 4+)

Once the system is live:

You pay only 5–8% of closed revenue.
No retainers.
No monthly fees.
No ongoing consulting charges.

• Deal closes → we earn

• Deal doesn’t close → we earn ₹0

This aligns incentives 100%:

We don’t win unless you win.

🎯 What this means for you:

In 90 days, you get a complete, predictable revenue engine —
built for you, installed for you, managed with your team, and tied to performance.

What You Get

Everything your revenue engine needs — built, installed, and operational within 90 days.

This is not a campaign.
Not a CRM cleanup.
Not “sales training.”
This is a complete Revenue Operating System delivered as a done-for-you transformation.

Here’s exactly what you get:

1. Revenue Architecture (Your Growth Blueprint)

Your entire GTM model clarified:
ICP → Messaging → Positioning → Funnel → Deal Flow → Team Roles.
Everything mapped to eliminate friction and create predictable growth.

2. Pipeline Engine (Inbound + Outbound)

A multi-channel engine that generates
300–500 qualified B2B leads every 90 days, including:

• Outbound email + LinkedIn + calling

• Inbound funnels, lead magnets, landing pages

• Campaigns built for your exact industry

• Messaging personalized for your ICP

Your pipeline becomes predictable.

3. Sales Operating System (One Unified Playbook)

We replace “every rep selling differently” with:

• Scripts & talk tracks

• Prospecting sequences

• Objection flows

• Follow-up timelines

• Demo/meeting structure

• Proposal templates

• Deal-stage progression rules

Your entire team sells the same way → faster cycles, higher close rates.

4. CRM + Automation Setup (Your Single Source of Truth)

We rebuild your CRM from the ground up:

• Clean stages

• Deal hygiene

• Automation

• Notifications

• Activity structure

• Data rules

• Pipeline views

No more chaos.
Every deal is always visible and always accurate.

5. Intelligence Dashboards (Real-Time Visibility)

Dashboards built for founders & CFOs:

• Forecast accuracy

• Pipeline health

• Rep performance

• Deal velocity

• Channel ROI

• Deal slippage

• Win/loss intelligence

Finally — decisions based on data, not guesses.

6. Weekly Governance & Optimization

We join your team weekly to:

• Review deals

• Fix bottlenecks

• Adjust cadences

• Improve messaging

• Strengthen forecasting

• Coach reps

• Align marketing + sales

• Hold the entire system accountable

Your system gets better every week.

7. Full Ownership

Once the system is installed, trained, and working:
You own everything.
Every dashboard, process, playbook, automation, template, script, and workflow becomes permanent IP inside your company.

No lock-in.
No dependency.
No long-term contracts.

What Makes Apex Revenue OS Different

You’ve tried agencies, consultants, senior hires, and tools.

None of them solved the real problem. Here’s why we do.*

Most revenue problems in B2B companies are system problems,
but founders get sold tactics.

Apex RevenueOS™ DFY is built on a completely different model.

❌ 1. Agencies focus on leads.

We focus on closed revenue.

Agencies sell activity: campaigns, creatives, meetings.
But none of that matters unless revenue closes.

✔ Apex is paid only when deals close.

That’s why we build the full revenue system — not just marketing.

❌ 2. Consultants diagnose and disappear.

We diagnose AND build AND run the system.

Consultants deliver a deck.
Your team is expected to “implement.”

It never happens.

✔ We do the implementation, the training, the governance,

and the optimization — until the system works.

❌ 3. Senior hires cost ₹30–80L/year before they prove ROI.

We cost a small setup fee + performance success fee.**

Senior sales hires are a gamble.
If they fail, your pipeline collapses.

✔ Apex removes the gamble.

You only pay when revenue closes.

❌ 4. Tools create activity.

We create alignment.

Most teams suffer from:

• Broken CRM

• No consistent process

• No forecasting framework

• No pipeline structure

• No analytics

✔ Apex builds the operating system underneath your tools

so every channel, rep, and metric works together.

❌ 5. US-style playbooks don’t work in India/UAE.

We build for YOUR markets.

Indian & Middle Eastern B2B cycles are:

• multi-stakeholder

• slower

• relationship-driven

• trust-heavy

• non-linear

✔ Our system was built from 21 years scaling real B2B companies

from ₹5 Cr → ₹300+ Cr in India and UAE.

⭐ The Apex Advantage: One Partner. One System. Full Accountability.

✔ We diagnose the real issues

✔ We build every component

✔ We install it inside your company

✔ We run it with your team

✔ You only pay when revenue closes

No retainer.
No long-term contract.
No risk.
Just a working revenue engine.

Proof & Case Studies

The RevenueOS™ DFY system has already created ₹461+ Crores in new B2B revenue.

Across manufacturing, engineering, agri-tech, industrial services, consulting, real estate, and technology companies.

These are the kinds of wins B2B teams create once their Revenue Operating System is installed.

⭐ “₹100+ Cr in new business — the first time we’ve had true pipeline predictability.”

TBI Corn – Enterprise Agri-Tech
Full RevenueOS™ installed across 16+ markets
₹200 Crores to ₹300 Crores in 9 months

⭐ “From chaos to clarity. Forecast accuracy went from 40% to above 90%.”

Toyota Dubai
CRM rebuilt, dashboards live, weekly governance implemented

⭐ “We generated 300+ quality B2B leads in one quarter. The system actually works.”

Emirates NBD
Outbound, inbound & sales workflow aligned in 60 days

⭐ “20–30% faster sales cycles. Team closing without founder involvement.”

Oracle Dubai
Unified playbook + clean deal stages implemented

⭐ AED 18M pipeline in 90 days — our biggest deals came from the system.”

First Advantage
Multi-channel pipeline built + sales process standardized

Top Companies trust systems.

Systems create revenue.
Revenue creates freedom.

You’re one decision away from installing the system your business has needed for years.

Deep Dive Case Study (TBI Corn)

How RevenueOS™ scaled TBI Corn from ₹200 Cr → ₹300+ Cr in 9 months

TBI Corn is one of India’s leading agri-tech & food supply chain companies, with complex B2B sales cycles and multi-stakeholder enterprise deals.

Before RevenueOS™, they struggled with:

• Unpredictable pipeline

• Slow-moving enterprise deals

• No unified sales process

• Inconsistent forecasting

• Heavy founder dependency
  

⭐ What We Installed

1. Revenue Architecture

Mapped their complete GTM model across 16 markets.

2. Pipeline Engine (Inbound + Outbound)

Generated 300+ qualified opportunities.

3. Unified Sales Operating System

Playbooks, scripts, deal progression, objection flows, follow-up rules.

4. CRM & Automation

Rebuilt, cleaned, and fully structured across all teams.

5. Leadership Dashboards

Forecasting → Pipeline → Win/Loss → Rep performance.

6. Governance & Weekly Alignment

Weekly deal reviews, system corrections, and forecasting discipline.

🚀 The Outcomes (Within 9 Months)

📌 Revenue Growth:

₹200 Cr → ₹300+ Cr
A ₹100+ Cr uplift driven by predictable systems.

📌 100+ Enterprise Opportunities Generated

📌 Forecast Accuracy:

Improved from inconsistent → 90%+ reliable

📌 Deal Velocity:

Sales cycles shortened significantly.

📌 Team Execution:

Leadership, sales, and marketing operated from one unified system.

🎯 Why This Case Matters

It proves one thing:
When the system works, revenue follows.

TBI Corn didn’t grow because of “better marketing” or “more reps.”
They grew because their entire revenue engine was rebuilt — end-to-end — with the RevenueOS™.

Success Metrics

What the RevenueOS™ DFY system produces across industries, teams, and markets.

Across India and UAE B2B companies, the results are consistent because the system is consistent.

₹461+ Crores

New B2B revenue generated across manufacturing, industrial, agri-tech, engineering, consulting, and services.

300–500

Qualified B2B leads every 90 days
Generated through a structured inbound + outbound engine.

90%+

Forecast accuracy
Delivered through CRM restructuring, dashboards, and governance.

20–30%

Faster sales cycles
Through unified scripts, deal stages, and follow-up rules.

4.3×

Improvement in lead quality
By aligning marketing, sales, ICP targeting, and messaging.

4300%

Revenue growth in UAE operations
(Built from $700K → $30M through system-led expansion.)

173

Battle-tested templates included inside RevenueOS™
Covering pipeline, sales, messaging, follow-up, and forecasting frameworks.

54

Proven frameworks structured across 5 integrated modules.

100%

Milestone success rate
Every DFY client has hit their guaranteed 90-day outcomes.

🎯 These numbers tell one story:

When you install a real Revenue Operating System,
revenue becomes predictable,
teams become aligned,
and the founder becomes optional.

Who Built RevenueOS

Real systems are built by operators, not consultants.

The RevenueOS™ was created by Shantanu Phansalkar,
an award-winning growth architect with 21+ years of experience building and scaling companies across India and the UAE.

Shantanu has not “studied” revenue systems —
he has built and run them inside companies, across markets, with P&L responsibility.

⭐ Who Shantanu Is

• Vice President & Head of Growth – TBI Corn Limited (₹350+ Cr Operation)

• Founder of Apex Growth Partners

• Scaled companies across 16+ global markets

• Delivered ₹461+ Crores in new B2B revenue

• Led $36M+ international business operations

• Built Fortune 500 partnerships (ITC, DFM Foods, Pratap Snacks, Balaji Wafers)

• Achieved 4300% revenue growth in UAE expansion
  

🎤 Recognized by Industry Leaders

• Featured across major business summits

• Hosted sessions with 24+ billionaires, Fortune 500 CEOs, and global innovators

• Led events with 18,000+ and 14,000+ attendees
  

🏆 Awards & Recognition

• Valuable & Trusted Partner Award — ITC Limited

• Strategic Partner Award — Dubai Economy

• Global Business Leadership Award

• Middle East Innovation Leader Award
  

🔥 Why This Matters for You

When you choose DFY, you're not getting:
❌ an agency
❌ a consultant
❌ a trainer
❌ a freelancer
❌ a “playbook seller”

You're getting a Revenue Operating System built by someone who has scaled companies to ₹300+ Crores in real markets, with real teams and real revenue pressure.

This is why the system works.
This is why the results are consistent.
This is why the risk stays with us.

Who This Is For (and Not For)

The RevenueOS™ DFY system is not for everyone — and that’s exactly why it works.

We only partner with companies where we can deliver predictable, meaningful, revenue-level outcomes.
Here’s who gets the most value.

⭐ Who This Is For

→ B2B companies doing ₹10 Cr to ₹300+ Cr

With the ambition (and capability) to scale further.

→ Companies with 30–180-day sales cycles

Where predictability matters more than “more leads.”

→ Industries like:

Manufacturing • Engineering • Industrial • Real Estate • Agri-Tech • Services • Consulting • Logistics • Tech-Enabled B2B

→ Founders tired of “randomness” in revenue

And ready for clarity, consistency, and system-led growth.

→ Teams without a real sales playbook

Who need structure, scripts, accountability, and visibility.

→ Leaders who want forecasting discipline

Not guesswork spreadsheets.

→ Companies where revenue still depends on the founder

And they want that dependency removed — FAST.

❌ Who This Is Not For

→ B2C businesses

This system is built ONLY for B2B complexity.

→ Early-stage startups

If you’re pre-product or pre-revenue, you don’t need a revenue OS yet.

→ Companies expecting “magic in 2 weeks”

We install a complete system — not hacks.

→ Teams unwilling to adopt process

If your team refuses structure, this won’t work.

→ Anyone wanting “just marketing”

This is a full revenue operating system, not ads, not campaigns, not “more leads.”

🎯 Why This Clarity Matters

When we partner only with the right companies,
we can confidently deliver:

• ₹1+ Cr pipeline in 90 days

• 90%+ forecast accuracy

• Faster deal cycles

• Sales team alignment

• Zero founder dependency

• Consistent revenue growth

Investment & ROI

A revenue engine that pays for itself — because your cost is tied to closed revenue.

We don’t charge retainers.
We don’t charge for “campaigns.”
We don’t charge for “hours.”
We charge based on outcomes.

Here’s how the DFY model works:

💰 1. Small Setup Fee (One-Time)

This covers the heavy lifting required to install the RevenueOS™:

• CRM rebuild & automation

• Pipeline architecture

• Sales playbooks

• Dashboard development

• Team onboarding

• Messaging & ICP alignment

• Inbound & outbound engine setup

This is the infrastructure your revenue depends on.

No fluff.
No addons.
No surprises.

💰 2. Performance Fee (5–8% of Closed Revenue Only)

After the system is live:

If a deal closes → you pay 5–8%

If no deal closes → you pay ₹0 (beyond the setup fee)

No retainer.
No monthly payment.
No long-term contract.
No paying for “activity.”

You pay only on closed revenue, not on leads, impressions, meetings, or “effort.”

📊 ROI Math

If a deal closes for ₹50 Lakhs → you pay ₹2.5–4 Lakhs

If a deal closes for ₹1 Crore → you pay ₹5–8 Lakhs

If ₹0 closes → you pay ₹0 (post-setup)

The system pays for itself —
because your spend is tied directly to revenue collected.

🧠 Why This Is the Smartest Revenue Investment You Can Make

✔ Zero retainer risk

✔ Zero “agency inefficiency”

✔ Zero “consultant handover failure”

✔ Zero dependency on senior hires

✔ Zero spend without results

✔ 100% aligned incentives

✔ 100% transparency

✔ 100% performance-driven

This model simply does not exist anywhere else in the B2B market.

And it works because we’ve already proven the system across ₹461+ Crores in revenue.

Your 90-Day Guarantee

If we don’t deliver the outcomes, you don’t pay the performance fee. Simple.

We take the risk so you don’t have to.

Here’s exactly what we guarantee:

🔒 1. The 90-Day Pipeline Guarantee

If we don’t build & activate your complete Revenue Operating System AND generate:

₹1 Crore+ qualified pipeline in your CRM within 90 days…

We will work for Free till we generate the pipeline.

No excuses.
No stories.
No “it depends.”
No fine print.

🔒 2. The Performance Guarantee

After the system goes live:

You pay only 5–8% of closed revenue.

If no deals close, you pay ₹0.

Not a rupee more.

🔒 3. The Ownership Guarantee

Everything we build —
playbooks, pipelines, scripts, dashboards, automations, workflows —
becomes 100% your permanent internal IP.

No lock-in.
No long-term contract.
No dependency.

⭐ This is the safest revenue offer in the B2B market.

Because you’re not betting on us.
We’re betting on our own system.

Ready to make revenue predictable? Let’s build the system that gets you there.

Your revenue shouldn’t depend on luck, hustle, or the founder being in every deal.
It should depend on a system.

If you’re ready for predictable pipeline, faster sales cycles, accurate forecasting, and founder-free revenue…

This is your moment.

🔵 Book Your Strategy Call (DFY)

We’ll look at your current revenue engine, show you the gaps, and map out your 90-day RevenueOS™ plan.

👉 Book My Strategy Call

🟣 Prefer to See the System First?

Explore the full breakdown of RevenueOS™.

👉 See the System Overview

Still unsure?

No pressure. No obligation.
Just clarity.

👉 Ask a Quick Question

🎯 One system implemented well will outperform years of tactics.

Let’s build the system that scales your revenue — and frees your time.